One day. The sharpest minds in consumer app growth. The playbooks, infrastructure, and strategies behind the funnels converting web traffic into loyal subscribers.
Web-to-app funnels are the biggest structural shift in consumer app growth since mobile-first. No one has consolidated the conversation yet. This event does that.
The smartest consumer apps are acquiring users on the web before they ever touch an app store. They are running quiz funnels, landing pages, and web paywalls that pre-qualify intent, capture attribution, and bypass platform fees. This is not a tactic. It is a new default architecture for subscription growth. And it is still early.
The Web2App Summit brings together the platform builders, operators, and growth leaders who are defining how this space works. Not theory. Not panels reading slides. Practitioner interviews focused on what is actually working right now.
Each track maps to a stage of the web-to-app journey. Every session is a focused interview with someone who has done the work.
Paid and organic strategies driving qualified traffic to web funnels. Meta, TikTok, Google, UGC creator networks, and content-led acquisition.
Quiz funnels, landing pages, onboarding flows, and the tooling that powers them. What converts, what does not, and how the best teams test.
Web paywalls, subscription management, pricing strategy, and the economics of bypassing app store fees. How to capture more revenue per user.
Growth leaders at consumer apps sharing exactly how their web-to-app funnels work. Real numbers, real flows, real lessons.
Attribution, analytics, experimentation frameworks, and signal engineering in a privacy-first world. The pipes behind the funnels.
Real web-to-app funnels dissected on screen. What is working, what is leaking, and what to fix. Attendees can submit their own funnels.
We are reaching out to the operators, platform builders, and thought leaders who are defining web-to-app growth. No one on this list has confirmed yet. Here is a sample of who we are inviting.
No slides. No filler panels. Every session is a focused 1:1 interview recorded at broadcast quality from our Stockholm studio.
A single concentrated day of sessions. No week-long commitment. Show up, absorb the best thinking in the space, leave sharper.
Each session is 20-30 minutes. Tight, tactical, no rambling. One clear takeaway per talk.
Submit your web-to-app funnel and get it diagnosed on screen by the people who build these systems for a living.
The live event is free to attend. Recordings, transcripts, and bonus sessions available via an optional All-Access Pass.
This is not a small Zoom call. The Web2App Summit is backed by the full distribution engine behind three established businesses in performance marketing and app growth.
Your session gets promoted via email to our full subscriber base, featured in our newsletter, and pushed across our social channels. This is not a "we'll add your name to the page" situation.
You get the full recording and edited clips from your session to use on your own channels, podcast, social, wherever. We produce it, you keep it.
We handle the prep. You show up for a focused interview on Zoom from wherever you are. No decks to build, no rehearsals, no travel. The whole thing takes 30 minutes of your time.
Web-to-app is still early enough that the people who show up now become the names associated with the space. This is year one. The category is being defined right now.
The people watching are growth leads, media buyers, product managers, and founders at consumer apps who are actively building or evaluating web-to-app funnels. Decision-makers, not tourists.
Sessions live on in the ConsumerAppIndex archive long after the live event. Your talk becomes a permanent reference in the web-to-app knowledge base we are building.
ConsumerAppIndex tracks the web-to-app funnels of the world's top consumer apps. We break down the acquisition strategies, funnel architectures, and monetization flows behind the apps that are winning with web-first growth.
Part of the ecosystem behind Funnel of the Week, the performance marketing intelligence newsletter read by growth teams at consumer apps worldwide, and VidTao, the leading YouTube ad intelligence platform.
The Web2App Summit is not a one-off event. It is the beginning of an ongoing media platform dedicated to this category. The conversations here will become the reference library for how web-to-app funnels work.
A small number of partnership slots for companies that want to be associated with the defining event in this category. No banner ads. Real integration into the content and the audience experience.
All partnerships are structured as collaborations, not ad buys. We want partners who are genuinely building tools and services for web-to-app growth. If that is you, reach out and we will figure out the right fit together.
We are looking for platform builders, operators, and advisors who want to help define how this category thinks about web-to-app growth. Whether you want to share your expertise on screen or put your brand in front of this audience, we should talk.